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Nella giornata odierna, a Pechino, è partita l'inaugurazione di Milan China con la presentazione dei manager della società cinese controllata dalla Rossoneri Sport.
Milan China avrà il compito di sviluppare il brand e aumentare fatturato raggiungendo accordi commerciali con sponsor locali.
Ecco gli uomini di punta della squadra di lavoro, con i relativi curriculum vitae:
CEO: Marcus Kam, nato ad Hong Kong. Esperienze lavorative:
Associate Commercial Director: Wenjia Teng, cinese. Esperienze lavorative:
- Marketing Director: Robbie Yang, cinese. Esperienze lavorative:
Account Manager Milan China - AC Milan: Luca Bertarini, italiano. Esperienze lavorative:
Director of Operations and Human Resources: Alex Wang, cinese. Esperienze lavorative:
Milan China avrà il compito di sviluppare il brand e aumentare fatturato raggiungendo accordi commerciali con sponsor locali.
Ecco gli uomini di punta della squadra di lavoro, con i relativi curriculum vitae:
CEO: Marcus Kam, nato ad Hong Kong. Esperienze lavorative:
- CEO presso AC Milan China (da sett. 2017 ad oggi)
- Non Executive Director presso Century Sports Investment Limited (dic 2014 – presente )
- Managing Director/General Manager presso Adidas Badminton Global Licensee - KWCC Ltd. and Pacific Royal Development Holdings Limited (lug 2012 – set 2014) Occupazione: Overseeing sales and marketing, operations, design and development and sourcing for Pacific Royal Development Holdings Limited, the exclusive global licensee of adidas badminton. Product line includes: rackets, strings, shuttlecocks, grips, apparel, footwear, bags and protective support.
- Vice president presso QSL Sports Limited (ott 2011 – apr 2012)
- Director of Sports Marketing presso Adidas China (apr 2005 – ott 2011)
- General Manager/Director of sales China presso Infront Sports & Media AG (ott 2003 – feb 2005)
- Non Executive Director presso Century Sports Investment Limited (dic 2014 – presente )
- Managing Director/General Manager presso Adidas Badminton Global Licensee - KWCC Ltd. and Pacific Royal Development Holdings Limited (lug 2012 – set 2014) Occupazione: Overseeing sales and marketing, operations, design and development and sourcing for Pacific Royal Development Holdings Limited, the exclusive global licensee of adidas badminton. Product line includes: rackets, strings, shuttlecocks, grips, apparel, footwear, bags and protective support.
- Vice president presso QSL Sports Limited (ott 2011 – apr 2012)
- Director of Sports Marketing presso Adidas China (apr 2005 – ott 2011)
- General Manager/Director of sales China presso Infront Sports & Media AG (ott 2003 – feb 2005)
Associate Commercial Director: Wenjia Teng, cinese. Esperienze lavorative:
- Associate Commercial Director presso AC Milan China (ago 2017 – presente) Durata lavoro3 mesi
- Business Development Manager presso FC Barcelona (ott 2013 – apr 2017). Occupazione: Pioneer batch to establish FCB’s APAC HQ, the 1st overseas office of FCB; Drive revenue growth, lead sponsorship sales and business partnership from pitching strategy to contractual negotiations; Oversee partnership rights execution and partner relationship management, optimizing partners ROI on sales and branding, provide FCB as a marketing and advertising solution both regionally and globally; Responsible for FCB's commercial strategy in China.
- International Business Development presso FC Barcelona (apr 2012 – set 2013). Occupazione: Business Development in Asia market from Barcelona HQ
- Analysis Assistant presso New Pacific Consulting (ott 2010 – gen 2011). Occupazione: Provided feasibility reports for clients in entry-market strategy, alliance options, competitive analysis in target market through comprehensive research process.
- Business Development Manager presso FC Barcelona (ott 2013 – apr 2017). Occupazione: Pioneer batch to establish FCB’s APAC HQ, the 1st overseas office of FCB; Drive revenue growth, lead sponsorship sales and business partnership from pitching strategy to contractual negotiations; Oversee partnership rights execution and partner relationship management, optimizing partners ROI on sales and branding, provide FCB as a marketing and advertising solution both regionally and globally; Responsible for FCB's commercial strategy in China.
- International Business Development presso FC Barcelona (apr 2012 – set 2013). Occupazione: Business Development in Asia market from Barcelona HQ
- Analysis Assistant presso New Pacific Consulting (ott 2010 – gen 2011). Occupazione: Provided feasibility reports for clients in entry-market strategy, alliance options, competitive analysis in target market through comprehensive research process.
- Marketing Director: Robbie Yang, cinese. Esperienze lavorative:
- Marketing Directori presso AC Milan China (mag 2017 – presente). Occupazione: Responsible for PR, marketing, licensing, merchandising, fan engagement for AC Milan in China.
- PR & Communication Director presso Infront Sports & Media AG (giu 2016 – apr 2017)
- Director presso Ogilvy Public Relations (lug 2015 – mag 2016). Occupazione: Jaguar Land Rover China corporate communication
- Associate Director presso Ogilvy Public Relations (feb 2014 – lug 2015). Occupazione: Jaguar Land Rover China corporate communication
- Senior Consultant presso Ogilvy Public Relations (nov 2010 – feb 2014). Occupazione:
- Mercedes-Benz smart/AMG brand strategy consulting
- Mercedes-Benz social media management and content generation
- Mercedes-Benz sponsorship program strategy consulting and execution
- Hongqi After sales program development and training
- PR & Communication Director presso Infront Sports & Media AG (giu 2016 – apr 2017)
- Director presso Ogilvy Public Relations (lug 2015 – mag 2016). Occupazione: Jaguar Land Rover China corporate communication
- Associate Director presso Ogilvy Public Relations (feb 2014 – lug 2015). Occupazione: Jaguar Land Rover China corporate communication
- Senior Consultant presso Ogilvy Public Relations (nov 2010 – feb 2014). Occupazione:
- Mercedes-Benz smart/AMG brand strategy consulting
- Mercedes-Benz social media management and content generation
- Mercedes-Benz sponsorship program strategy consulting and execution
- Hongqi After sales program development and training
Account Manager Milan China - AC Milan: Luca Bertarini, italiano. Esperienze lavorative:
- Account Manager Milan China presso AC Milan (mag 2017 – presente )
- Responsible for Tourism Marketing and International Promotion presso EXPO 2015 (ago 2014 – apr 2017. Occupazione: Formulation and execution of all tourism marketing and promotional activities at international level for EXPLORA, the Official Tourism Board of EXPO Milano 2015.
Main duties included:
- coordination with governmental and commercial institutions for joint promotional actions on EXPO 2015 in foreign markets;
- creation of marketing plans and selling strategies of EXPO 2015 tickets in foreign markets;
- liaise with worldwide air companies for coordinated promotional activities related to EXPO 2015;
- training on tourism business development delivered to Chambers of Commerce, hotels and local tourism operators.
- APAC Market Manager presso APAC (feb 2014 – lug 2014). Occupazione:
Responsible for the activities related to the Promotion of EXPO 2015 as a tourism destination in the Asia-Pacific Market, especially China, Japan, ROK and Singapore. On one side, through the organization of sales missions, workshops and targeted B2B meetings,my main goal was promoting EXPO 2015 and the related destinations as an appealing business opportunity for APAC tourism professionals. On the other, I was in charge of the coordination with governmental and commercial institutions in Asia (Embassies, Chambers of Commerce, Tourism Boards) in order to set up common actions aimed at increasing consumers' participation to the Universal Exposition and visit to the related tourism destinations.
- Freelance contributor presso La Gazzetta dello Sport (set 2012 – dic 2013). Occupazione:
- Writing articles about Chinese Super League and Chinese National Football Team;
- Liaise with Chinese Football Clubs and international agents active in the Chinese Super League;
- Reporting about foreign players in Chinese sports;
- Researches on Chinese investments in the European football industry.
- China Correspondent (mar 2011 – dic 2013). Occupazione:
- Write articles on China’s social and economic issues;
- Conduct interviews with Italian officials, scholars, expats and business figures in China;
- Use social media to conduct researches and promote the magazine;
- Plan communication campaigns to obtain funds from partners.
Political Section
- Delegation of the European Union to China and Mongolia (mar 2013 – ago 2013). Occupazione:
The political section at the EU Delegation to China focuses on work to improve political ties between the EU and China. As China's standing in the world grows, the EU's objective is to allow China to occupy the position it deserves according to its size and geo-strategic importance in the international community, both politically and economically.
My main duties included:
- Researches on China’s foreign policy (EU, ASEAN, DPRK, Mongolia)
- Formulation of internal communication briefs, minutes-taking during conferences
- Support for the preparation of joint EU Member States reports
- Monitoring European Parliament activities when related to the Asian region
- Interpreter presso Embassy of the People's Republic of China (lug 2012 – lug 2012). Occupazione:
- Interpreter during Han Yuqun's visit to Italy (Governor of Shangdong Province)
- Interpreter during Zhang Bailing’s visit to Italy (former Procurator-General of China’s Supreme People’s Court)
- Interpreter and translator presso Confezioni Major SNC, Textile industry (mar 2008 – feb 2009). Occupazione:
- Overseeing and translating documents, orders and emails both form Chinese and Italian
- Administrative support
- Providing interpreter service to foreign clients during their visit to China
- Office assistant - Intern presso Consulate of the People’s Republic of China (nov 2006 – mag 2007). Occupazione:
- Assisting with information management including maintaining the Consulate's databases
- Overviewing reports and correspondence
- Responsible for Tourism Marketing and International Promotion presso EXPO 2015 (ago 2014 – apr 2017. Occupazione: Formulation and execution of all tourism marketing and promotional activities at international level for EXPLORA, the Official Tourism Board of EXPO Milano 2015.
Main duties included:
- coordination with governmental and commercial institutions for joint promotional actions on EXPO 2015 in foreign markets;
- creation of marketing plans and selling strategies of EXPO 2015 tickets in foreign markets;
- liaise with worldwide air companies for coordinated promotional activities related to EXPO 2015;
- training on tourism business development delivered to Chambers of Commerce, hotels and local tourism operators.
- APAC Market Manager presso APAC (feb 2014 – lug 2014). Occupazione:
Responsible for the activities related to the Promotion of EXPO 2015 as a tourism destination in the Asia-Pacific Market, especially China, Japan, ROK and Singapore. On one side, through the organization of sales missions, workshops and targeted B2B meetings,my main goal was promoting EXPO 2015 and the related destinations as an appealing business opportunity for APAC tourism professionals. On the other, I was in charge of the coordination with governmental and commercial institutions in Asia (Embassies, Chambers of Commerce, Tourism Boards) in order to set up common actions aimed at increasing consumers' participation to the Universal Exposition and visit to the related tourism destinations.
- Freelance contributor presso La Gazzetta dello Sport (set 2012 – dic 2013). Occupazione:
- Writing articles about Chinese Super League and Chinese National Football Team;
- Liaise with Chinese Football Clubs and international agents active in the Chinese Super League;
- Reporting about foreign players in Chinese sports;
- Researches on Chinese investments in the European football industry.
- China Correspondent (mar 2011 – dic 2013). Occupazione:
- Write articles on China’s social and economic issues;
- Conduct interviews with Italian officials, scholars, expats and business figures in China;
- Use social media to conduct researches and promote the magazine;
- Plan communication campaigns to obtain funds from partners.
Political Section
- Delegation of the European Union to China and Mongolia (mar 2013 – ago 2013). Occupazione:
The political section at the EU Delegation to China focuses on work to improve political ties between the EU and China. As China's standing in the world grows, the EU's objective is to allow China to occupy the position it deserves according to its size and geo-strategic importance in the international community, both politically and economically.
My main duties included:
- Researches on China’s foreign policy (EU, ASEAN, DPRK, Mongolia)
- Formulation of internal communication briefs, minutes-taking during conferences
- Support for the preparation of joint EU Member States reports
- Monitoring European Parliament activities when related to the Asian region
- Interpreter presso Embassy of the People's Republic of China (lug 2012 – lug 2012). Occupazione:
- Interpreter during Han Yuqun's visit to Italy (Governor of Shangdong Province)
- Interpreter during Zhang Bailing’s visit to Italy (former Procurator-General of China’s Supreme People’s Court)
- Interpreter and translator presso Confezioni Major SNC, Textile industry (mar 2008 – feb 2009). Occupazione:
- Overseeing and translating documents, orders and emails both form Chinese and Italian
- Administrative support
- Providing interpreter service to foreign clients during their visit to China
- Office assistant - Intern presso Consulate of the People’s Republic of China (nov 2006 – mag 2007). Occupazione:
- Assisting with information management including maintaining the Consulate's databases
- Overviewing reports and correspondence
Director of Operations and Human Resources: Alex Wang, cinese. Esperienze lavorative:
- Director of Operations and Human Resources presso AC Milan (lug 2017 – presente)
- Group Vice HR Director presso Gosuncn Technology Group Co., Ltd. (ago 2016 – lug 2017)
- Human Resources Department Manager presso Shenzhen Comtop Information Technology Co.,Ltd. (giu 2012 – ago 2016)
Project experiences:
1. Leadership Assessment and Development Program (with Aon Hewitt)
2. Competency Modeling Program (with Aon Hewitt)
3. Employee Engagement Program (Hay WIN model)
4. Built Leadership Assessment & Development Center
Daily work:
1. Collaborate with business divisions to define and implement divisions' strategy, build organizational capabilities, structures, and processes;
2. Lead Assessment & Development Center and Talent acquisition team, establish talent strategy, staffing process, internal referral process, introduce recruiting system and new recruiting channel;
3. Design and optimize performance management system and conduct C&B improvement program;
4. Designed and driven the leadership management and development program to completion;
5. Developed and prepared talent competency model and identification & assessment tools;
6. Conducted succession plan;
- National HR manager presso ZTE (mar 2010 – lug 2012)
Project experiences:
1. Performance Improvement program
2. P-CMM (People Capability Maturity Model) program (QAI: PM in KSA)
3. C&B research and design program (Hay: PM in KSA)
4. Human resources localization program (PM)
Daily work:
1. Directly support local CEO with strategic HR solutions and consultation, which includes talent acquisition, performance appraisal, C&B, international employee relationship, training, etc;
2. Overall management of HR function and Set up HR policies, guidelines, procedure, employee manual, etc;
3. Lead talent acquisition program and built human resources supply chain, especial for international senior position’s headhunting and outsourcing management;
4. Organize and optimize employee engagement program;
5. Lead oversea compensation & benefit research and design;
6. Lead to build a kind of cross-culture activities, which include internal communication process and localization program.
- SZ BA HR Manager presso Integrated Microelectronics Inc. (mar 2007 – mar 2010)
Project experiences:
1. Lead the company’s Balance score card program. (Pear: PM in China BA)
2. Build up the KPI appraisal system. (Balanced score card)
3. Build New C&B System. (Mercer: PM in China BA)
Daily work:
1. Overall management of HR function.
2. Lead key HR processes and activities of China BG, which including organization design, recruitment, training, talent development, C&B planning, performance management, etc.
3. Oversee the participation of China BA salary surveys and analyze results in order to assess competitive labor market trends, establish salary structures, develop salary budgets, and prepare policies and procedures to ensure equitable and competitive employee compensation.
4. Lead design and maintain the performance appraisal system; Set KPI for all the sites; divide the business target into several parts and follow them; support business departments with HR tools and professional guidance;
5. Lead training Centre. Introduce the training system of IMI to China BA; enhance the training supervisors in every sites' specialist and training organization capacity; make the training budget and set the evaluation indicators; draft the training materials;
6. Build Position Retirement Plan. Take notice on human resources capacity model; Follow up the employee turnover rate and make action plan to control it;
7. Amend the existing company regulations and labor contracts according to the Law of China on Employment Contract to support and protect the corporation.
- Group Vice HR Director presso Gosuncn Technology Group Co., Ltd. (ago 2016 – lug 2017)
- Human Resources Department Manager presso Shenzhen Comtop Information Technology Co.,Ltd. (giu 2012 – ago 2016)
Project experiences:
1. Leadership Assessment and Development Program (with Aon Hewitt)
2. Competency Modeling Program (with Aon Hewitt)
3. Employee Engagement Program (Hay WIN model)
4. Built Leadership Assessment & Development Center
Daily work:
1. Collaborate with business divisions to define and implement divisions' strategy, build organizational capabilities, structures, and processes;
2. Lead Assessment & Development Center and Talent acquisition team, establish talent strategy, staffing process, internal referral process, introduce recruiting system and new recruiting channel;
3. Design and optimize performance management system and conduct C&B improvement program;
4. Designed and driven the leadership management and development program to completion;
5. Developed and prepared talent competency model and identification & assessment tools;
6. Conducted succession plan;
- National HR manager presso ZTE (mar 2010 – lug 2012)
Project experiences:
1. Performance Improvement program
2. P-CMM (People Capability Maturity Model) program (QAI: PM in KSA)
3. C&B research and design program (Hay: PM in KSA)
4. Human resources localization program (PM)
Daily work:
1. Directly support local CEO with strategic HR solutions and consultation, which includes talent acquisition, performance appraisal, C&B, international employee relationship, training, etc;
2. Overall management of HR function and Set up HR policies, guidelines, procedure, employee manual, etc;
3. Lead talent acquisition program and built human resources supply chain, especial for international senior position’s headhunting and outsourcing management;
4. Organize and optimize employee engagement program;
5. Lead oversea compensation & benefit research and design;
6. Lead to build a kind of cross-culture activities, which include internal communication process and localization program.
- SZ BA HR Manager presso Integrated Microelectronics Inc. (mar 2007 – mar 2010)
Project experiences:
1. Lead the company’s Balance score card program. (Pear: PM in China BA)
2. Build up the KPI appraisal system. (Balanced score card)
3. Build New C&B System. (Mercer: PM in China BA)
Daily work:
1. Overall management of HR function.
2. Lead key HR processes and activities of China BG, which including organization design, recruitment, training, talent development, C&B planning, performance management, etc.
3. Oversee the participation of China BA salary surveys and analyze results in order to assess competitive labor market trends, establish salary structures, develop salary budgets, and prepare policies and procedures to ensure equitable and competitive employee compensation.
4. Lead design and maintain the performance appraisal system; Set KPI for all the sites; divide the business target into several parts and follow them; support business departments with HR tools and professional guidance;
5. Lead training Centre. Introduce the training system of IMI to China BA; enhance the training supervisors in every sites' specialist and training organization capacity; make the training budget and set the evaluation indicators; draft the training materials;
6. Build Position Retirement Plan. Take notice on human resources capacity model; Follow up the employee turnover rate and make action plan to control it;
7. Amend the existing company regulations and labor contracts according to the Law of China on Employment Contract to support and protect the corporation.
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